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Printed on 12/9/2023

Small Business Entrepreneurship

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10-145-1 Associate Degree (AAS) Part Time, Full Time 61 Credits Financial Aid Eligible Times of Day: Day, Evening Locations*: Appleton, Online

*If general education courses are required, they may be available at multiple locations.

Investigate the relationship between entrepreneurial thinking and opportunity, and learn how to turn that creative spark into a new business venture. You’ll learn to research, develop and write detailed start-up business plans. You’ll get the marketing, accounting and finance, customer service and human resource skills to start and grow your own successful business. A mentorship with local business owners will help you practice and hone your skills in a real-world business environment. Graduates find employment with existing firms as managers of enterprises or choose to start their own businesses.

COURSE LIST

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Course list for reference only. Current students please refer to your individualized program plan or see your advisor.
**Outside effort hours are an estimate based on state standards, and may vary from person to person.

    Technical Studies (43 Credits)

    Course Title
    Course Number
    Credits
    Instructional Hours
    Outside Effort Hours**
    Prior Learning Credit Eligibility
  • Financial Accounting 1
    10-101-180
    4Credit
    81
    135
    N/A

    • Instructional Hours: 81
    • Outside Effort Hours: 135
    • Course Number: 10101180
    • Credits: 4.00

    Prepares students to analyze, record, summarize and interpret accounting information. The course focuses on business transactions, financial statements, merchandising, inventory, special journals, internal controls, receivables, plant assets and payroll.

  • MS Office Suite, Introduction
    10-103-120
    2Credit
    54
    54

    • Instructional Hours: 54
    • Outside Effort Hours: 54
    • Course Number: 10103120
    • Credits: 2.00

    Provides an opportunity to gain technical skills employers are seeking, by using the features in Outlook, Word, Excel, and PowerPoint. Through hands-on course work, students will be able to integrate Word, Excel and PowerPoint.

  • Entrepreneurship, Introduction to
    10-145-104
    3Credit
    54
    108

    • Instructional Hours: 54
    • Outside Effort Hours: 108
    • Course Number: 10145104
    • Credits: 3.00

    Provides students with opportunities to investigate, understand and apply the process of choosing entrepreneurship as a career path. Explores the entrepreneurial experience by focusing on an awareness of entrepreneurship, opportunity recognition, business concept development and preliminary feasibility testing. Students gain the knowledge, skills, concepts and strategies relevant for start-up and early-stage entrepreneurs. The practical hands-on approach encourages students to immerse themselves in the entrepreneurial experience.

  • QuickBooks Accounting Online
    10-101-104
    2Credit
    72
    36

    • Instructional Hours: 72
    • Outside Effort Hours: 36
    • Course Number: 10101104
    • Credits: 2.00

    Lays the foundation for students to gain experience using QuickBooks Pro. Students practice creating a company using a chart of accounts, creating vendors and customers, demo payroll, record transactions, and generate and use financial reports. Being familiar with Windows, business experience or completion of an accounting course is helpful. Upon completion of this course, students are eligible to take the QuickBooks Certification exam.

    Coreqs: Principles of Accounting 10101107 OR Financial Accounting 1 - 10101180 OR not pursuing a degree
  • Business Law 1
    10-102-103
    3Credit
    54
    108
    N/A

    • Instructional Hours: 54
    • Outside Effort Hours: 108
    • Course Number: 10102103
    • Credits: 3.00

    Introduces legal principles and standard business law concepts and their implications for business. It emphasizes contracts, sales, commercial paper, bailment, agency and real property, with references to the Uniform Commercial Code and recent consumer legislation.

  • Marketing 1, Principles of
    10-104-151
    3Credit
    54
    108

    • Instructional Hours: 54
    • Outside Effort Hours: 108
    • Course Number: 10104151
    • Credits: 3.00

    Introduces students to the marketing function and process. Techniques for analyzing the marketing environment and understanding customers’ needs and wants are explored. Students apply marketing principles to select target markets, develop positioning and create marketing programs to serve markets. Topics include product management and development, pricing, distribution and promotion strategies.

  • Building Your Business Model
    10-145-107
    2Credit
    36
    72
    N/A

    • Instructional Hours: 36
    • Outside Effort Hours: 72
    • Course Number: 10145107
    • Credits: 2.00

    Evaluating and modeling potential new business ventures is the focus of this course. Students will explore and map how a business intends to make money through the four main areas of a business: customers, offer, infrastructure, and financial viability. Through a hands-on, experiential approach students gain a better understanding of how to transform a start-up into a repeatable and scalable business venture.

  • Entrepreneurial Thinking
    10-145-115
    3Credit
    54
    108
    N/A

    • Instructional Hours: 54
    • Outside Effort Hours: 108
    • Course Number: 10145115
    • Credits: 3.00

    Engages participants in fundamental aspects of an entrepreneurial mindset as an essential life skill. Course draws upon concepts of entrepreneurial thought/process, and features real-world "unlikely" entrepreneurs who overcame challenges by embracing an entrepreneurial mindset. Experiential learning is obtained through identifying "problems", finding solutions, and making connections beyond the classroom.

  • Small Business Management
    10-145-105
    3Credit
    54
    108
    N/A

    • Instructional Hours: 54
    • Outside Effort Hours: 108
    • Course Number: 10145105
    • Credits: 3.00

    Focuses on the knowledge and insights needed to lead and manage a small business including managing small business operations, building a team, choosing a location, risk management, product development & supply chain management, financial forecasting, and growth strategies. The course is designed for those who may eventually have their own business or who desire to upgrade their skills in their present business.

  • Small Business Mentorship
    10-145-109
    1Credit
    18
    36
    N/A

    • Instructional Hours: 18
    • Outside Effort Hours: 36
    • Course Number: 10145109
    • Credits: 1.00

    Engages entrepreneurial students one-on-one with a small business owner to learn the process of entrepreneurship and experience small business ownership. This supervised mentorship exposes students to real-world small business situations related to their passion, and helps them develop the knowledge and confidence to be a successful future small business owner.

    Prereq: Intro to Entrepreneurship 10145104
  • Financial Intelligence for Entrepreneurs
    10-145-116
    3Credit
    54
    108
    N/A

    • Instructional Hours: 54
    • Outside Effort Hours: 108
    • Course Number: 10145116
    • Credits: 3.00

    Targets prospective and existing entrepreneurs who are not financial managers. Its objective is to help entrepreneurs understand the fundamentals of financial management and analysis that will enable them to better manage the financial resources of their business.

    Prereq: Intro to Entrepreneurship 10145104
  • Supervision
    10-196-191
    3Credit
    54
    108

    • Instructional Hours: 54
    • Outside Effort Hours: 108
    • Course Number: 10196191
    • Credits: 3.00

    Uses a practical approach to training people in the basics of supervision and management. This course emphasizes the application of theory and covers management functions, the skills needed to perform those functions, the history of management, contemporary management trends, ethics, communication and total quality management.

  • Payroll
    10-101-194
    2Credit
    45
    63

    • Instructional Hours: 45
    • Outside Effort Hours: 63
    • Course Number: 10101194
    • Credits: 2.00

    Presents payroll calculation and preparation of payroll. Topics include federal and state laws, calculation and payment of payroll taxes, completion of government forms. Proficiency with electronic calculators is recommended.

    Coreq: Financial Accounting 1 - 10101180 OR admitted to Human Resources plan OR not pursuing a degree
  • Sales Principles
    10-104-117
    3Credit
    54
    108
    N/A

    • Instructional Hours: 54
    • Outside Effort Hours: 108
    • Course Number: 10104117
    • Credits: 3.00

    Introduces and teaches the skills used by sales and marketing professionals to succeed in their careers. It includes concepts relating to customer relationship development, creating valuable business solutions, and professional sales behaviors. Explores written, verbal, and nonverbal communication best practices. Introduces the sales process and how it can be used to promote ideas in the work place.

  • Human Resources, Introduction to
    10-116-193
    3Credit
    54
    108

    • Instructional Hours: 54
    • Outside Effort Hours: 108
    • Course Number: 10116193
    • Credits: 3.00

    Covers human resources planning and processes. Topics include human resource development, employee selection, performance appraisals, compensation, training, labor relations, motivation, teamwork and introduces employment related laws.

  • Business Start-up & Launch Experience
    10-145-108
    3Credit
    54
    108
    N/A

    • Instructional Hours: 54
    • Outside Effort Hours: 108
    • Course Number: 10145108
    • Credits: 3.00

    Create and launch a business start-up as a capstone to your entrepreneurship studies. In the Business Start-up & Launch Experience course the student will work one-on-one with the Instructor and a local business mentor to finalize their business model and open a revenue producing venture. This course is an alternate to the Business Management Internship course.

    Prereq: Intro to Entrepreneurship (10145104) and Building Your Business Model (10145107)

    General Studies (15 Credits)

    Course Title
    Course Number
    Credits
    Instructional Hours
    Outside Effort Hours**
    Prior Learning Credit Eligibility
  • Written Communication
    10-801-195
    3Credit
    54
    108

    • Instructional Hours: 54
    • Outside Effort Hours: 108
    • Course Number: 10801195
    • Credits: 3.00

    Teaches the writing process which includes prewriting, drafting and revising. Through writing assignments, students analyze audience and purpose, research and organize ideas, and format and design documents based on subject matter and content. Class sessions and assignments involve giving oral presentations and using computers.

    Prereq: HS GPA 2.75+ OR ACPL Read 54+/Sent 83+, Next Gen Read 250+/Sent 250+, ACT Read 18+/Engl 18+ OR Read Prep 10838105/Sent Prep 10831103 OR Not pursuing a degree
  • Math w Business Apps
    10-804-123
    3Credit
    54
    108

    • Instructional Hours: 54
    • Outside Effort Hours: 108
    • Course Number: 10804123
    • Credits: 3.00

    Covers real numbers, basic operations, linear equations, proportions with one variable, percents, simple interest, compound interest, annuities, applying math concepts to the purchasing/buying process, applying math concepts to the selling process, and basic statistics with business/consumer applications.

    Prereq: Arith – HS GPA 2.75+ OR ACPL 46+, Next Gen 250+, ACT Math 16+ OR Arith Prep 10834109 OR Not pursuing a degree
  • Economics
    10-809-195
    3Credit
    54
    108

    • Instructional Hours: 54
    • Outside Effort Hours: 108
    • Course Number: 10809195
    • Credits: 3.00

    This course is designed to give an overview of microeconomics, macroeconomics, and international economics. Concepts include scarcity, resources, alternative economic systems, growth, supply and demand, monetary and fiscal policy, inflation, unemployment and global economic issues.

    Prereq: HS GPA 2.75+ OR ACPL Read 54+/Sent 83+, Next Gen Read 250+/Sent 237+, ACT Read 18+/Engl 15+ OR Read Prep 10838105/Sent Prep 74851745 OR not pursuing a degree
  • Oral/Interpersonal Comm
    10-801-196
    3Credit
    54
    108

    • Instructional Hours: 54
    • Outside Effort Hours: 108
    • Course Number: 10801196
    • Credits: 3.00

    Focuses on developing effective listening techniques and verbal and nonverbal communication skills through oral presentation, group activity, and other projects. The study of self, conflict, and cultural contexts will be explored, as well as their impact on communication.

    Prereq: HS GPA 2.75+ OR ACPL Read 54+/Sent 83+, Next Gen Read 250+/Sent 237+, ACT Read 18+/Engl 15+ OR Read Prep 10838105/Sent Prep 74851745 OR not pursuing a degree
  • Intro to Psychology
    10-809-198
    3Credit
    54
    108

    • Instructional Hours: 54
    • Outside Effort Hours: 108
    • Course Number: 10809198
    • Credits: 3.00

    Focuses on the theoretical foundation of human functioning and looks at learning, motivation, emotions, personality, deviance and pathology, physiological factors and social influences. Students consider the complexities of human relationships in personal, social and vocational settings.

    Prereq: HS GPA 2.75+ OR ACPL Read 54+/Sent 83+, Next Gen Read 250+/Sent 237+, ACT Read 18+/Engl 15+ OR Read Prep 10838105/Sent Prep 74851745 OR not pursuing a degree

    Suggested Electives (3 Credits)

    Course Title
    Course Number
    Credits
    Instructional Hours
    Outside Effort Hours**
    Prior Learning Credit Eligibility
  • Social Media Marketing
    10-104-108
    3Credit
    54
    108
    N/A

    • Instructional Hours: 54
    • Outside Effort Hours: 108
    • Course Number: 10104108
    • Credits: 3.00

    Learn to successfully plan, deploy and establish a brand’s social media presence. A mix of online research projects, case studies and class exercises will be used to enhance student knowledge. Social media platforms and analysis tools to develop social media campaigns will also be used.

    Prereq: Technology Tools for Marketing, Communication 10103109 AND Coreq: Promotion Principles 10104103 OR active in Digital Media plan OR Professional Communications plan OR Public Relations plan
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Expected Competencies

For more information visit our Credit For Prior Learning page.