- Instructional Hours: 54
- Outside Effort Hours: 108
- Course Number: 10104106
- Credits: 3.00
Focuses on the set of skills necessary to communicate professionally in sales and marketing careers. Students gain practical experience using tools such as emails, letters, positive and negative message responses, reports and presentations. The course also emphasizes the importance of both verbal and nonverbal communication, business etiquette, and team collaboration in a digital, social, mobile, and diverse global marketplace.